If your enterprise is new to the big bad business world, putting your app out there can be quite a daunting task. You probably do not want to spend that much time or money on building an app. While your apprehensions to enter the world of app development might be quite well founded, it has been found that the apps of small businesses are becoming increasingly popular. Or rather, small and midsize businesses( SMBs) are profiting immensely from their personal apps. Here are some economical and simple ways you can popularize your enterprise app.
One of the best ways you can use an app to market your business is by using geo-locations. You can use GPS to determine which customers are close to your outlet and send them coupons and exciting offers. Working to draw in the local crowd of your business will help you establish a long term loyal clientele.
In-app payments is another great way to draw in your customers. In this day and age, when a heavy portion of financial transactions are carried out online, if you can enable remote payments, your products and services will be used like never before. Customer satisfaction will also undoubtedly hit the roof.
Use social media to the fullest. Maintain an active profile on popular social networking sites and half your publicity will be taken care off. Also many social networking sites, like Facebook, allow you to advertise on their app and also provide a link to download your app. This is a great way to increase the number of downloads of your app.
Finally I present the most simplest way to popularize your app, get all your employees to download the app. It has been found that friends often use the same apps. So by getting your employees to use your app, their friends and family are exposed to it and once they download it so are their friends. Soon your app will be spreading like wildfire.
So yes, starting up a business or owning a small business is no easy task. You probably tackle financial and marketing issues on a daily basis and you instinctively want to avoid the expense of an app which will mean more marketing and expenditure. But in a time when everyone uses a smartphone, you might just be missing out on the biggest and most strategic marketing tools yet. Do not be afraid. Take the plunge into app development today. Get in touch with the best app developers in the business today.